Focus Your Content Marketing Strategy on What Matters
The process of search engine optimization includes many methodologies, strategies and techniques to obtain high-ranking search results. A good SEO strategy includes content, keywords, titles, descriptions, backlinks and technical aspects of your website.
To the inexperienced marketer, SEO can feel very complicated. In their eagerness to learn it and get it right, some marketers and business owners obsess over each little detail, hoping to eke out just a little more oomph in search results. However, the
focus should really be on the foundation of SEO, i.e., content and links.