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Content Marketing Blog

Keeping Content Alive During a Crisis

Public Statements, Emails, Employee Newsletters, Social Posts, and More…

Even as the Coronavirus COVID-19 pandemic continues to challenge our lives all around, our team here at MintCopy, like our peers, customers and associates, remains positive. We want to assure you that whether you are an existing customer sourcing content regularly through our content agency, or a new customer seeking our assistance with your content strategy and content marketing plan, we are here to serve you. Our team is busier than ever, working on company statements, customer and staff emails, employee newsletters, social media updates, and more, for a variety of clients. Work from home is not our “new normal”; it is our “normal”. Our SEO writers have been creating high quality content working from their virtual offices for the past 12 years…and counting.

The scenario is grim, we know. The end is not in clear sight, we accept. The train is still moving without pause, we feel it. But we are all in this together, looking after ourselves and helping to look after others in any way we can. Our healthcare workers, research scientists, grocery chains, emergency services and essential services providers are all working hard to enable us to stay comfortable, safe and healthy. Their efforts deserve our applause and we offer it with deep gratitude.

Like the old words of wisdom say, “You can laugh, or you can cry.” We choose to laugh. Not at the situation we are in, but at the ordinary joys in this extraordinary time. Parents hiding from their kids as they try to work from home. A toddler ‘cleaning’ the yard with her dad and enjoying getting dirty. Squirrels chasing each other on empty streets. Funny squiggles and scribbles on dusty, parked cars on driveways. Sidewalk graffiti by kids home from school. Happy, tail-wagging dogs being walked for the third time in a day because their family members are home and they need the exercise. Heart-warming messages and pretty pictures in windows sending love, peace and healing to the world. There is enough and more to smile, laugh and be grateful for. Let’s all find it.

Wishing you and your families good health and peace.

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